# No ROI: no Design

- Link: https://www.solmesz.com/talks/no-roi-no-design
- Published: 2016-03-12T23:51:27-03:00
- Author: Sol Mesz

Last March I had the honor of being invited to talk at the IxDA chapter in Munich,
Germany. I presented my talk “No ROI, no Design”, which I had presented a few months
ago at a conference in Argentina. The talk is about the importance of designers 
to be mindful of the business needs -as well as the user needs in the design process.

It was great meeting so many colleagues and finding that no matter which country
or continent, we face very similar challenges.

### Presentation

** No ROI: no design ** from **Sol Mesz**