# Timeline

- Link: https://www.solmesz.com/timeline
- Published: 2013-05-24T20:06:42-03:00
- Author: Sol Mesz

### March 2026

 *  [ ⌊La falacia de ser data driven⌉ ](https://www.solmesz.com/articles-en/data-driven-fallacy)

## 󠀁[The data-driven fallacy](https://www.solmesz.com/articles-en/data-driven-fallacy)󠁿

[Sol Mesz](https://www.solmesz.com/author/solmeszhotmail-com)2026-03-13T18:13:10-
03:00Tags: [articles](https://www.solmesz.com/tag/articles)|

 Leer la versión en Español It is often assumed that making decisions based on data—
in other words, being “data driven” — leads to more objective decisions, and therefore
better ones. But that[ ...](https://www.solmesz.com/articles-en/data-driven-fallacy)

### September 2025

 *  [ ⌊Mapa de la innovación con IA⌉ ](https://www.solmesz.com/articles-en/ai-strategy-map)

## 󠀁[AI strategy map](https://www.solmesz.com/articles-en/ai-strategy-map)󠁿

[Sol Mesz](https://www.solmesz.com/author/solmeszhotmail-com)2025-12-16T12:33:59-
03:00Tags: [producto](https://www.solmesz.com/tag/producto-en)|

 Leer la versión en Español aquí With the boom of artificial intelligence that we
are experiencing (and suffering), in most companies there is a mandate to “start
using AI.” Nobody really knows how or[ ...](https://www.solmesz.com/articles-en/ai-strategy-map)

### March 2025

 *  [ ⌊Diseño: costo, gasto o inversión?⌉ ](https://www.solmesz.com/articles-en/design-cost-expense-investment)

## 󠀁[Design: cost, expense or investment?](https://www.solmesz.com/articles-en/design-cost-expense-investment)󠁿

[Sol Mesz](https://www.solmesz.com/author/solmeszhotmail-com)2025-03-14T18:48:08-
03:00Tags: [producto](https://www.solmesz.com/tag/producto-en)|

(Leer en Español) In an organization, design can be seen as a cost, an expense, 
or an investment. How design is perceived directly impacts its influence, priority
in resource allocation, and participation in strategy. Being[ ...](https://www.solmesz.com/articles-en/design-cost-expense-investment)

### October 2024

 *  [  ](https://www.solmesz.com/articles-en/users-most-critical-least-validated-product-risk)

## 󠀁[The most critical and least validated product risk](https://www.solmesz.com/articles-en/users-most-critical-least-validated-product-risk)󠁿

[Sol Mesz](https://www.solmesz.com/author/solmeszhotmail-com)2024-10-31T11:10:17-
03:00Tags: [product](https://www.solmesz.com/tag/product)|

 (Leer en Español) When we develop a product or feature, it is important to consider
the risks involved so we avoid investing time and resources in something that, at
best, will need to be[ ...](https://www.solmesz.com/articles-en/users-most-critical-least-validated-product-risk)

 *  [  ](https://www.solmesz.com/articles-en/paradox-of-users)

## 󠀁[The paradox of users](https://www.solmesz.com/articles-en/paradox-of-users)󠁿

[Sol Mesz](https://www.solmesz.com/author/solmeszhotmail-com)2024-10-23T10:37:11-
03:00Tags: [Analytics](https://www.solmesz.com/tag/analytics), [Metrics](https://www.solmesz.com/tag/metrics)
|

(Leer en Español)Users and product growthWhen analyzing product growth, we can identify
distinct phases, each characterized by its own pace and dynamics of expansion.The
way to monitor this growth is by tracking the number of[ ...](https://www.solmesz.com/articles-en/paradox-of-users)

### September 2024

 *  [  ](https://www.solmesz.com/articles-en/measure-roi-of-ux-challenges-alternatives)

## 󠀁[How to Measure the ROI of UX: challenges and alternatives](https://www.solmesz.com/articles-en/measure-roi-of-ux-challenges-alternatives)󠁿

[Sol Mesz](https://www.solmesz.com/author/solmeszhotmail-com)2024-09-27T12:58:36-
03:00Tags: [Analytics](https://www.solmesz.com/tag/analytics), [Metrics](https://www.solmesz.com/tag/metrics)
|

(Leer en Español)A while ago I wrote about the ROI de UX. While that article was
more "philosophical" in nature, I will take on a more practical approach here.But
before discussing the ROI of UX,[ ...](https://www.solmesz.com/articles-en/measure-roi-of-ux-challenges-alternatives)

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