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No ROI: no Design

Last March I had the honor of being invited to talk at the IxDA chapter in Munich, Germany. I presented my talk "No ROI, no Design", which I had presented a few months ago at a conference in Argentina. The talk is about the importance of designers to be mindful of the business needs -as well as the user ...

“Design is different”

All too often Designers complain about development teams working on their own and leaving usability as the last item on their list, if considered at all. They are also too quick to complain about “the business” not including them in product decisions. And yet, designers have no problem keeping everyone at arm’s length until the design process is finished ...

By |February 26th, 2016|Categories: Articles|0 Comments
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